Posts

Showing posts with the label helsinki

Royal Fashion Marimekko

Image
Marimekko Oyj is a Finnish textiles, clothing, and home furnishings company founded by Viljo and Armi Ratia in Helsinki in 1951. Foundation Marimekko was founded in 1951 by Viljo and Armi Ratia , after the Viljo's oil-cloth factory project failed and was converted to a garment plant. Armi asked some artist friends to apply their graphic designs to textiles.  To show how the fabric could be used, the company then designed and sold a line of simple dresses using their fabric. When Finland's leading industrial designer Timo Sarpaneva invited the company to present a fashion show (albeit canceled at short notice) at the 1957 Triennale in Milan, it was an early recognition of fashion as an industrial art and of Marimekko's key role in shaping it to that point. The garments were eventually showcased in the nearby Rinascente upscale department store by display manager Giorgio Armani. History Marimekko spread to America in the 1960s. It was introduced to the United States by the ar